Meet the Skater-Slash-Model With Hood By Air in His Closet and Vetements on the Brain

Photo: Courtesy of Olan Prenatt / @olanprenatt

Whether he’s goofing off in a convenience store or doing kick flips in a L.A. parking lot, Olan Prenatt is always decked out. That’s not to say that he wears wild, over-the-top embellishments or head-to-toe designer looks, but he’s got that special sartorial something that has caught the attention of labels like Gucci, Tommy Hilfiger, and Hugo Boss. Prenatt is a model on the rise with more than 50,000 Instagram followers and a spot on the Illegal Civilization skate crew (which often collaborates with rapper and fashion It-kid Tyler, The Creator). His olive skin, curly blond locks, and baby blue eyes are reason enough for photographers and major labels to obsess, but so is his penchant for riding around on his board in Jordans, pink Y-3 hoodies, and Hood By Air jeans. In both his modeling aspirations and his inherently cool street-inspired style, this androgynous skater kid is definitely one to watch—and keep up with—this year.

Below, Prenatt talks about his love of happy colors, how he gets dressed for a day of skating, and which label he’s dying to work with in the near future.

Describe your personal style.
Why buy pants if they’re not leather? All jokes aside, I like unique and colorful clothes that most people couldn’t wear.

When did you first become interested in fashion?
I became interested in fashion when I was in middle school, because that’s when I really started to pick out my own clothes and dress myself—it became a fun hobby for me.

When did you start skating?
I don’t remember when I first started skating, but I do have pictures that show me with my skateboard, and the skateboard was way taller than me.

What are some of your favorite fashion labels right now?
My top two brands are Vetements and Mr. Completely. Most of the time I think designers tend to go overboard with their clothes, and it can look really outrageous. But no matter how crazy Mr. Completely gets with a design, it still looks put-together. All of the stuff from the Fall 2017 collection is so hard.
 
As an OG skater kid, does it ever bother you when designers try to reference the street and skateboarding in their collections?
I skate in Jordans. Some people call it being a culture vulture, but I don’t think there’s anything wrong with working with other communities. I really love the way that Vetements creates an image of clashing cultures—I want to skate for Vetements!

Is there a particular skater whose style you admire?
I love Braydon Szafranski’s style. He’s always dressed like a rock star in skate videos.

What was the inspiration behind the design of the hoodies and tees you created for Illegal Civilization?
My inspiration has always been my feelings. The Illegal Civ merch was colorful because I was happy. No matter how concerned I was that a design might not sell, I still wanted to make it simple.

Are there any designers that you dream of modeling for?
I want to model for Demna [Gvasalia] at Vetements. I want to model a full leather outfit by him and possibly design one together. Imagine him coming crazy with leather like he does with denim or cotton. Imagine deconstructed jeans with leather.

What are your all-time-favorite sneakers?
My military blue Jordan 4s. The off-white cream perfectly complements the blue, and they’re great to skate in.

When you’re not in sneakers, what shoes do you like to wear?
I don’t have them yet, but I really want the Hood By Air double cowboy boots. Other than that, I’d have to say my Yeezy 950s—they make me feel really official but still have that street vibe, and not a lot of shoes can do that.

 

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