There is only one rule of makeup, which is that there are none.
Foundation diehard? Allow us to direct you to our favorite ones. More the fiercely fresh-faced type? Here’s the skin-care routine that will make you glow. We don’t subscribe to the narrative that either one is better, or braver, than the other.
That said, we’ve noticed an uptick in celebrities who have been jumping on the no-makeup train — led by the patron saint of cosmetics-free complexions,
Alicia Keys. But that’s not to say all of Hollywood is kicking its eyeshadows to the curb. Plenty of celebs still sport bold beauty looks on occasion, and also have their moments of free-facing it. Not only does it keep us guessing, it also shows us all the ways we can use makeup to enhance or highlight our features.
Ahead, check out some of our favorite celebs with and without makeup. It’s not brave, it’s not a reason to gossip, it’s not revolutionary — it’s just makeup.
Makeup is a pretty big deal in the Kardashian-Jenner family — just look at
KKW Beauty and Kylie Cosmetics. And you rarely catch the momager of the family without her signature dark eyeliner and glossy lips. Photo: Jerritt Clark/WireImage.
But sometimes it’s just
too early for full glam. Snapping a photo from the styling chair, Jenner showed off her “I woke up like this.” Now we want to know all the secrets to having a plump, rosy complexion straight out of bed.
There are a lot of celebrities who love
makeup, but Lady Gaga truly loves makeup. Her fearless approach to beauty is exactly why people will be camping outside for hours when her Haus Beauty collection finally drops. PHoto: Dimitrios Kambouris/Getty Images.
Since we’re used to seeing Gaga in layers of cosmetics, a sighting of
her bare face is all the more shocking. Just in case you’re wondering exactly how Gaga got so bronzed and pore-less, you can credit two things: a vacation to Mexico and dark-spot serum.
Throughout her singing career, Kesha has made a name for herself as a boundary-pushing beauty icon (especially when it comes to glitter.
Kesha ). loves glitter Photo: JB Lacroix/Getty Images.
Underneath all that shimmer, Kesha has the prettiest set of freckles, which she’s vowed to embrace in 2019. “This year my resolution is to love myself… just as I am, all fucked up and imperfect and whatever else,” she wrote on Instagram. “And to let my freckles liiiiiiiive.” Amen.
More often than not, Rashida Jones keeps her makeup simple on the red carpet, choosing to wear beauty staples like a
smoky eye, a light swipe of pink lipstick, and a sheer foundation that allows her freckles to peek through. Photo: Axelle/Bauer-Griffin/FilmMagic.
Makeup-free, those freckles are more glorious than ever, as she showed fans in a recent sun-soaked selfie.
Gabrielle Union With her own hair-care line and a nonstop stream of outstanding red carpet beauty moments, Gabrielle Union is a certified beauty guru.
The star has become the queen of the makeup-free selfie over on her Instagram, too, and you can see why. That glowing skin! Those
freckles! She and Meghan Markle are making a very good case to never cover freckles with makeup again. Instagram
Rihanna As the founder of one of the most innovative beauty brands ever, it’s no surprise Rihanna rocks graphic white liner like a total pro. Photo: Bertrand Rindoff Petroff/Getty Images..
But that doesn’t mean she won’t strip away the lashes and liner on her day off. Sure, her
motto is “more is more,” but for now, less is looking pretty damn good, too.
Lily Collins Our queen of retro beauty, you’ll never spot Collins on a red carpet without the eyeshadow trend of the week on her lids. Photo: Pascal Le Segretain/Getty Images.
But when she’s off-duty and at home, you can bet she’s basking in her post-facial, no-makeup glow.
Yara Shahidi Sure, she makes every red carpet worth watching for her bold eye choices and curly bobs… Photo: Jeff Kravitz/FilmMagic.
But as a fresh-faced 18-year-old, it’s this radiant glow she might just wear best.
Tracee Ellis Ross Whether it’s the Oscars, the Golden Globes, or the Emmys, Ross always shows up serving head-to-toe glamour. Photo: Jon Kopaloff/WireImage.
But in her downtime, you’ll find her looking just as beautiful with nothing more than a little SPF on.
Christina Aguilera Nearly as identifiable as her legendary falsetto, Aguilera’s red lipstick and winged eyeliner have been a huge part of her signature look for the last 20 years.
So when people got wind of her
cover story — in which Aguilera is bare-faced with her freckles peeking through — we all did a double take. The consensus: Paper Magazine beautiful (no matter what they say).
Gal Gadot Even before landing the fitting role of Revlon’s global ambassador, Gadot earned a permanent spot as our red lip hero. Photo: Jon Kopaloff/FilmMagic.
To the surprise of no one, Wonder Woman is just as powerful without her concealer as she is with her lasso.
Leighton Meester Historically speaking, Meester has never been one to get as glammed up as the characters she plays on TV — but that doesn’t mean she doesn’t know when to bring the bold. Photo: Mireya Acierto/Getty Images.
If anyone could convince you to forego the foundation today, it’s her.
That’s what we call a glow.
Nathalie Emmanuel This Game of Thrones actress is often the focus of our bold lip infatuation — and when she pairs hers with a bold set of eyebrows, she can do no wrong. Photo: Charles McQuillan/Getty Images.
Getting a glimpse at Emmanuel without a stitch of Westeros makeup is rare, but the sight has triggered the sudden urge to hunt down her dermatologist. Can you blame us?
Tyra Banks It’s safe to say Banks is pretty familiar with makeup — she even has her own cosmetics line, called Tyra Beauty — and has perfected countless looks throughout her career as a model, businesswoman, and TV host. Photo: Jeffrey Mayer/WireImage.
One thing’s for certain: Her signature smize isn’t going anywhere, makeup or no makeup. While on vacation in Cape Cod, Banks shared a shot of bare skin, beachy curls, and a smirk.
Julianne Hough The dancer-slash-actress-slash-singer is known for her barefaced selfies almost as much as she is for her glam red carpet looks — and she looks equally flawless in both. Photo: Jon Kopaloff/FilmMagic.
honeymoon with husband Brooks Laich isn’t the only thing worth swooning over — her sun-kissed skin, DGAF ponytail, and bold brows are #goals, too. @ juleshough
Jennifer Lopez Over the years, Jenny from the block has perfected the red carpet formula: chiseled cheekbones, smoky eyes, and a polished manicure. Photo: Taylor Hill/FilmMagic.
But on Instagram, J. Lo often shows off a dewy, bare complexion with fierce brows — and it’s just as good.
Sofia Vergara The actress is known for going all-out on the red carpet. Barrel curls, bold lips, false lashes — the Modern Family star has done it all. Photo: Matt Baron/REX/Shutterstock.
But Vergara isn’t afraid to show her bare face to the world — even if she’s home sick with a fever. The star may have been under the weather when this selfie was taken, but she still looks radiant as ever.
Madonna Whether or not you grew up watching her “Material Girl” music video, you’re probably still well-aware that she is known for her makeup theatrics — both on and offstage. Photo: James Gourley/REX/Shutterstock.
The braids, the sunlight, and fresh face — all of it has us doing a double take. Is that Mother of Dragons or Madonna? Either way, she looks
Heidi Klum The model, who loves to express herself with makeup, posted a side-by-side selfie to show her fans her gorgeously bare pre-Grammys face (seriously, how can we get that glow?) versus her red carpet-ready smoky eye and pink flush. Photo via Instagram/@heidiklum
Adriana Lima For almost two decades (!) we’ve been amazed by this Victoria’s Secret Angel’s beauty looks — and have a feeling that sentiment will hold true for years to come. Photo: Laura Cavanaugh/Getty Images.
We’ve seen Lima boxing
sans makeup all the time, but her this snap of her celebrating the holidays back home in Brazil feels extra-low key. Photo: Via @adrianalima/Instagram.
Alicia Keys Keys has worn some glam makeup looks throughout her career — like this one. Then, she publicly declared that she was done with makeup. “I don’t want to cover up anymore,” she said. “Not my face, not my mind, not my soul, not my thoughts, not my dreams, not my struggles, not my emotional growth. Nothing.” Photo: Lars Niki/Corbis/Getty Images.
The singer has stayed true to her word, rocking only a messy topknot and bare (and
glowing, we might add) skin since. Photo: C Flanigan/FilmMagic.
Gwyneth Paltrow A Hollywood veteran — with an acting career that spans more than two decades — Paltrow is no stranger to the makeup chair. In her daily life, she usually opts for a natural, bronze-y look. Photo: Cindy Ord/Getty Images.
In celebration of her 44th birthday, the actress uploaded this #nomakeupselfie to Instagram. She
told us she’s been inspired by the no-makeup movement, saying that she likes the message behind it: This is me. This is what I look like. This is where I am in time, and I embrace it. Photo: Via @gwynethpaltrow/Instagram.
Kim Kardashian Ah, the queen of contour. Between the K-clan’s line of hair and makeup products and her countless headline-garnering looks, Kardashian has certainly made a name for herself in the beauty biz. Are we surprised her daily routine is comprised of a casual 25 products? Photo: Michael Stewart/WireImage.
That’s why, when Kardashian stepped out for the Balenciaga
fashion show in Paris with a stripped-back makeup look, the entire internet sort of lost it. Photo: Bertrand Rindoff Petroff/Getty Images.
Chrissy Teigen She’s our long-standing favorite person to follow on Twitter and we love the model’s unfiltered approach to everything in life — her beauty routine included. Photo: Angela Weiss/Getty Images.
In quite possibly the cutest picture to ever grace the world, Teigen shared this moment with baby Luna — with matching baby-soft, makeup-free skin to boot.
Photo: Via @chrissyteigen/Instagram.
Laverne Cox When it comes to beauty, Cox is our hero. (And not just because she slays a red carpet like no other.) Photo: Steve Granitz/WireImage.
Instagram post, she wrote: “As an actress and a woman, I love being able to transform, to switch up my look when I want to with wigs, weaves, and bundles aplenty. I love this, too. It’s about choices and options.” Amen. Photo: @lavernecox/Instagram.
Zendaya In the last two years, the singer, actress, and dancer has won over our hearts with her willingness to take beauty risks — including doing her own makeup for red carpet events. Photo: Sylvain Gaboury/Patrick McMullan.
What’s even better, though, is how she strips down from the glam — and claps back at haters who, well, hate. When user @JaeBasstv recently
tweeted that he was “hurt” by how different Zendaya looks without makeup, she quickly responded with a flawless makeup-free selfie, saying, “Terrifying honestly…” Photo: @Zendaya/Twitter.
Amy Schumer America’s favorite funny girl isn’t afraid to have real beauty conversations — in her own comedic way. To wit: her brilliant music video “ Girl, You Don’t Need Makeup.” Photo: George Pimentel/WireImage.
And she doesn’t — and neither does anybody else.
Photo: Via @amyschumer/Instagram.
Kylie Jenner Known for her statement-making beauty looks (like countless hair and lip transformations), Jenner has quickly become the face of Insta-famous makeup. Photo: Gilbert Carrasquillo/Getty Images.
In an Instagram post, a fresh-faced Jenner revealed her bare skin — adorable freckles and all — proving that she is just as beautiful sans contour.
Photo: Via @kyliejenner/Instagram.
Beyoncé In terms of hair and makeup (and, actually, everything else, ever), Queen B can do no wrong. Even other celebrities geek out in her presence, so we’ll just leave it at that. Photo: David Becker/Getty Images.
Okay, okay, technically Bey is wearing
some makeup here, but she did ditch all her other products — mascara, eyeliner, shadow — for a super-striking look that lets her gorgeous skin shine. Photo: Via @beyonce/Instagram.
Adele The singer is as known for her signature cat-eye as she is for her gut-wrenching lyrics and a voice that could make angels cry. Photo: Karwai Tang/WireImage.
But Adele can easily ditch the statement eyeliner — and all other makeup — for
Instagram. And we dig it, big time. Photo: Via @adele/Instagram.
Gwen Stefani We flip out every time the pop star ditches her classic red lip — and totally lost our shit when she launched a makeup collaboration with Urban Decay — so, yeah, you could say she’s a beauty icon. Photo: Jeffrey Mayer/WireImage.
She snapped her own #wokeuplikethis moment, and now we just have one question: What moisturizer do you use, girl?
Katie Holmes She is someone who always exudes natural beauty — and her makeup and fashion choices often give off that girl-next-door vibe, whether she’s dolled up or dressed down. Photo: Roy Rochlin/Getty Images.
If her latest
Instagram posts within the past few weeks are any indication, we’d guess that Holmes isn’t afraid of a bare-faced selfie. And people are loving it: One user wrote, “More beautiful without makeup – you cannot improve already-genuine beauty.” Photo: Via @katieholmes212/Instagram.
Priyanka Chopra Chopra isn’t only the proud owner of a belly-button ring: She’s also our reigning queen of monochrome makeup, polished hair, and summery lip shades. Photo: Noam Galai/Getty Images.
This rare makeup-free side of the star is just as gorgeous.
Demi Lovato Lovato is always glowing, whether she’s appearing on the red carpet or sharing one of her many barefaced selfies. Photo: Kevin Mazur/Getty Images.
The singer’s no-makeup selfie reveals exactly how Lovato looks while sunbathing on the beach, freckles and all. We just have one question: Who’s her dermatologist — and how do we make an appointment?
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